YITH WooCommerce Points and Rewards is one of the most established loyalty plugins for WooCommerce. It’s been around for years, works reliably, and integrates deeply with the YITH ecosystem. Over 30,000 stores use it.
But it’s not the right fit for everyone.
At $139.99/yr with no free version, a reward system that only redeems through coupon codes, and no way to test before buying (other than a 1-hour live demo), many store owners start looking for alternatives that offer more flexibility, better pricing, or specific features YITH doesn’t cover well.
We researched the 5 strongest YITH WooCommerce Points and Rewards alternatives – checked WordPress.org reviews, compared feature lists against real documentation, verified pricing, and flagged honest weaknesses for each.
Set up points, referrals, tiers, and more in one plugin-WPLoyalty and start turning one-time buyers into repeat customers.
Quick Comparison: YITH vs the Best Alternatives
| Plugin | Best for | Free? | Pro price | Rating | Installs |
|---|---|---|---|---|---|
| Comparing against YITH Points & Rewards by YITH | YITH ecosystem stores | No | $139.99/yr Single plan only | 4.2/5 | 32K+ |
| Recommended WPLoyalty by Flycart | All-in-one loyalty + referrals + tiers | Yes | $99/yr $129 (3) · $199 (10) | 5/5 | 3K+ |
| Simple Points & Rewards by RelyWP | Lightweight, modern UI | Yes | $74.99/yr $149.99 (3) · $224.99 (10) | 5.0/5 | 100+ |
| WooCommerce Points & Rewards Official WooCommerce | Native WooCommerce compatibility | No | $179/yr $286.40 (2-year plan) | 2.4/5 | 8K+ |
| Points & Rewards by WP Swings | Best free version | Yes | $99/yr $99 (5) · $409 (10) | 4.5/5 | 7K+ |
| SUMO Reward Points by FantasticPlugins | No recurring fees | No | $49 One-time · Lifetime updates | 4.6/5 | 7K+ sales |
Why Store Owners Look for YITH Points and Rewards Alternatives
These are the real reasons people switch:
1. Price. YITH costs $139.99/yr with no free version at all. That makes it the most expensive points and rewards plugin on the market. WPLoyalty, Simple Points & Rewards, and WP Swings all offer more for less – and several have genuinely useful free tiers.
2. Referral limitations. YITH has a referral system, but users consistently report it’s less flexible than dedicated referral tools. The referral reward options are limited compared to plugins like WPLoyalty that support two-sided referral rewards, guest referrals, and multiple reward types per referral.
3. Reward redemption is coupon-only. When customers redeem points in YITH, it generates a coupon code applied to the cart. Some store owners want direct point-to-discount conversion without the coupon step – especially for cleaner checkout flows.
4. No free version. YITH Points and Rewards is premium-only at $139.99/yr. There’s no way to test it on your store before buying – just a 1-hour live demo on YITH’s server. Competitors like WP Swings and WPLoyalty let you run a basic loyalty program on their free WordPress.org versions without spending anything.
5. Ecosystem lock-in. YITH’s biggest strength – deep integration with 50+ YITH plugins – becomes a weakness if you’re NOT using other YITH tools. You’re paying a premium for ecosystem compatibility you might never use.
6. UI and branding customization. YITH’s customer-facing interface is functional but not as visually customizable as newer alternatives. Plugins like WPLoyalty and Simple Points & Rewards offer more control over how the loyalty program looks on your store – custom colors, fonts, branded rewards pages, and launcher widgets.
5 Best YITH WooCommerce Points and Rewards Alternatives
1. WPLoyalty – Points, Rewards, and Referrals for WooCommerce
WordPress.org: 3,000+ active installs · 5/5★ rating · 244+ reviews · Last updated: March 2026
WPLoyalty is an all-in-one loyalty plugin that handles points, rewards, referrals, loyalty tiers, birthday rewards, and point expiry from a single plugin. Where YITH focuses on gamification and ecosystem integration, WPLoyalty focuses on campaign flexibility and reward variety.

The campaign-based architecture is the key difference. Instead of just setting a global “X points per dollar,” you create specific campaigns for different actions:
- points for purchases
- rewards based on spending thresholds
- rewards for signups
- product reviews
- social shares
- Birthdays
- daily login rewards
- Tiered loyalty campaigns
- referral campaigns
each with its own conditions, rewards, and scheduling.
Features:
- 5 reward types – loyalty points, percentage discounts, fixed discounts,free products, and free shipping. YITH only redeems through coupon codes.
- Pre-built campaigns – ready-made templates for purchase rewards, spending goals, referrals, reviews, birthdays, social shares, and daily logins. Customize and launch in minutes
- Referral program – two-sided rewards for referrer and referee. Unique referral links, social sharing buttons, guest referral add-on for non-registered visitors
- Loyalty levels/tiers – create multiple tiers with escalating perks, point multipliers, and exclusive rewards. Level-up rewards for hitting new tiers
- Point expiry – set validity periods with automated email reminders before expiration
- Branded rewards page – fully customizable via WordPress Gutenberg editor. Match your store’s fonts, colors, and layout
- Free Launcher widget – chat-like floating widget for quick point checks and reward redemption without navigating away
- Multi-currency and multi-language – WPML, Polylang, LocoTranslate support
Where WPLoyalty beats YITH:
- 5 reward types vs YITH’s coupon-only redemption
- Stronger referral program with guest referral add-on
- More visual branding control (custom rewards page, launcher widget)
- Lower price: $105/yr vs $139.99/yr
- Free version with points for purchases on WordPress
Honest weaknesses:
- Smaller user base than YITH
- Referral programs, tiers and some advanced campaigns require PRO.
Pricing:
- Free on WordPress.org.
- Starter: $105/yr (single site)
- Professional: $155/yr (3 sites)
- Agency: $295/yr (10 sites)
- 14-day money-back guarantee.
Best for: Store owners who want points, referrals, tiers, and multiple reward types in one plugin without paying $139.99/yr.
Explore the campaign builder, rewards page, and launcher widget to see how your loyalty program will look before installing.
2. Simple Points and Rewards by RelyWP
WordPress.org: 100+ active installs · 5.0★ rating · Released November 2025 · Last updated: March 2026
Simple Points and Rewards is the newest plugin on this list – and it’s already earned the highest rating. One WordPress.org reviewer called it “easily the best points plugin I’ve used” after trying 3–4 alternatives.
The selling point is in the name: simplicity. The interface is modern, clean, and fast. You can launch a full loyalty program – points for purchases, signups, referrals, reviews – with levels, badges, and a customer dashboard in under 10 minutes.

If YITH feels heavy and WPLoyalty feels feature-dense, Simple Points and Rewards is the lightweight alternative that still covers the essentials.
It also offers built-in migration support from other loyalty plugins. So if you’re switching from either, your customer points transfer over automatically.
Features:
- Points for purchases, signups, referrals, and reviews – core earning actions covered in both free and PRO
- Loyalty levels with badges – create tiers with custom names, colors, and earning multipliers
- Customer rewards dashboard – clean My Account integration showing points balance, history, ways to earn, ways to redeem, and redeemed vouchers
- Multiple redemption types – coupon vouchers, specific products, or direct checkout discounts
- Point expiration with inactivity expiry – expire points after a set period of inactivity
- Prize Wheel – customers redeem points for a chance to spin and win prizes. Fully customizable segments and odds
- Floating rewards widget – compact floating widget for quick point checks from any page
- Checkout rewards box – light and dark mode themes for the cart/checkout redemption interface
- Migration support — built-in import from WPLoyalty, WP Swings, and MyRewards
- Modern, lightweight UI — minimal impact on page speed. WP Hive tests show low memory usage
Where it beats YITH:
- Much cheaper: $49/yr vs $139.99/yr
- Cleaner, more modern interface
- Free version is genuinely useful (levels, badges, dashboard included free with some limitations)
Honest weaknesses:
- Very new plugin with basic features
- Floating rewards widget comes under pro
Pricing:
- Free on WordPress.org.
- $74.99/yr (single site)
- $149.99/yr (3 sites)
- $224.99/yr (10 sites)
- 14-day money-back guarantee.
Best for: Store owners who want a clean, fast, no-bloat loyalty program at an affordable price.
3. WooCommerce Points and Rewards (Official)
WooCommerce.com: Official extension · 2.4★ rating (20 reviews) · 8,000+ active installs · Last updated: 2026 ·
WooCommerce Points and Rewards is the official loyalty plugin from WooCommerce itself. It’s the most “native” option – built by the same team, guaranteed compatible, and sold through the official marketplace.
This plugin does exactly three things: assigns points for purchases, lets customers redeem points for discounts, and lets admins manage point balances.
That’s it. And at $179/yr – the most expensive plugin on this entire list – the 2.4★ rating from just 20 reviews tells you something. Users consistently flag the lack of features relative to the price. If all you need is “earn points, get discounts” with zero risk of compatibility issues, it works. But you’re paying a premium for the WooCommerce brand name, not for features.
Features:
- Points for purchases – earn based on a global conversion rate, with category-level and product-level overrides
- Point redemption – customers redeem points at checkout for a discount. Set max discount per cart, category, or product
- Admin point management – manually adjust any customer’s balance. Changes logged in customer’s My Account
- Retroactive points – assign points for orders placed before installing the plugin. Unique feature most competitors lack
- Cart & checkout messages – show customers how many points they’ll earn with their current order
Where it beats YITH:
- Guaranteed WooCommerce compatibility
- Retroactive point assignment for pre-existing orders
- Simplest possible setup
Honest weaknesses:
- At $179/yr for only basic points functionality
- 2.4★ rating from 20 reviews is the lowest of any plugin on this list.
Pricing:
- $179/yr (1-year plan)
- $286.40 for a 2-year plan (saves 20%)
- No free version
- 30-day refund policy
Best for: Stores that prioritize native WooCommerce compatibility above all else and only need basic points-for-purchases functionality.
4. Points and Rewards for WooCommerce by WP Swings
WordPress.org: 7,000+ active installs · 4.5★ rating · Last updated: March 2026
Points and Rewards by WP Swings has the most feature-complete free version of any loyalty plugin. The free tier includes points for purchases, referral points, sign-up rewards, review rewards, multiple point-earning actions, a gamified spin-to-win wheel, and user levels with badges.
The plugin also offers retroactive point assignment for pre-existing orders – a feature shared with the official WooCommerce plugin but missing from most third-party alternatives.
Recent updates have added SMS and WhatsApp notifications, campaign templates for festivals (Christmas, Mother’s Day, Thanksgiving), Klaviyo integration, and guest point assignment.

Features:
- Points for purchases, referrals, signups, and reviews – all available in the free version
- Spin-to-win wheel – gamified way for customers to earn bonus points. Unique to WP Swings in the free tier
- User levels and badges – create tiers based on accumulated points (2 levels free, unlimited in PRO)
- Retroactive points – award points for orders completed before plugin installation
- Campaign system – create promotional campaigns with festival-themed templates
- SMS + WhatsApp notifications – notify customers via SMS and WhatsApp, not just email. Unique among alternatives
- Purchase through points – customers can pay for products entirely using points
- Klaviyo integration – sync customer points data to Klaviyo profiles for marketing automation
- Dokan compatibility – works with multi-vendor marketplace setups
Where it beats YITH:
- Free version includes more features than all of which require YITH’s $139.99/yr premium
- Retroactive point assignment
- Significantly cheaper: free or $99/yr PRO vs $139.99/yr
Honest weaknesses:
- The interface feels less polished and modern
Pricing:
- Free on WordPress
- $99/yr (single site)
- $99/yr (5 sites)
- $409/yr (10 sites)
Best for: Budget-conscious stores that want the most features possible without paying anything.
5. SUMO Reward Points
CodeCanyon: 7,000+ sales · 335 reviews · 4.6★ rating · Last updated: January 2026· One-time purchase
SUMO Reward Points has been on CodeCanyon for over a decade and is known for being feature-dense. The standout difference from every other plugin on this list: it’s a one-time purchase at $49 with lifetime updates, not an annual subscription.
The plugin supports points for over 25 different customer actions. Also, it includes SMS and email notifications, which most competitors only offer via email. The trade-off is the interface: it feels older and more complex than newer alternatives like WPLoyalty or Simple Points.
Features:
- 25+ earning actions – purchases, signups, referrals, reviews, social shares, blog comments, daily logins, birthday, product-specific bonuses, and more
- SMS + email notifications – notify customers via both channels (SMS is unique among alternatives)
- Multiple redemption types – redeem points for coupon discounts, direct checkout discounts, or store credit
- Referral system – points for successful referrals with unique referral links
- Point expiration – set validity periods with automated reminders
- Social sharing rewards – earn points for sharing on Facebook, Twitter, WhatsApp, and email
- Bulk point management – import/export customer points via CSV
Where it beats YITH:
- One-time $49 purchase vs YITH’s $139.99/yr recurring cost. Over 3 years, SUMO costs $49 while YITH costs $420
- More earning action types (25+ vs YITH’s 10+)
Honest weaknesses:
- Sold on CodeCanyon, not WordPress.org – updates require manual download rather than WordPress auto-update.
Pricing:
- $49 one-time purchase on CodeCanyon (Regular License).
- 6 months support included, extendable support to 12 months for $16.50
YITH vs Alternatives: Feature Comparison
| Feature | YITH$139.99/yr | WPLoyalty$99/yr | Simple Points$74.99/yr | Official WC$179/yr | WP Swings$99/yr | SUMO$49 once |
|---|---|---|---|---|---|---|
| Earning points | ||||||
| Points for purchases | ✓ | ✓ | ✓ | ✓ | ✓ | ✓ |
| Points for signups | ✓ | ✓ | ✓ | ✕ | ✓ | ✓ |
| Points for reviews | ✓ | ✓ | ✓ | ✕ | ✓ | ✓ |
| Referral program | ✓ | ✓ | ✓ | ✕ | ✓ | ✓ |
| Birthday rewards | ✓ | ✓ | ✓ | ✕ | ✕ | ✓ |
| Daily login rewards | ✓ | ✓ | ✕ | ✕ | ✕ | ✓ |
| Social share rewards | ✕ | ✓ | ✕ | ✕ | ✕ | ✓ |
| Retroactive points | ✕ | ✕ | ✕ | ✓ | ✓ | ✕ |
| 25+ earning actions | ✕ | ✕ | ✕ | ✕ | ✕ | ✓ |
| Redeeming rewards | ||||||
| Coupon / discount redemption | ✓ | ✓ | ✓ | ✓ | ✓ | ✓ |
| Free product reward | ✕ | ✓ | ✓ | ✕ | ✕ | ✕ |
| Free shipping reward | ✓ | ✓ | ✕ | ✕ | ✕ | ✕ |
| Purchase with points only | ✕ | ✕ | ✕ | ✕ | ✓ | ✕ |
| Prize wheel | ✕ | ✕ | PRO | ✕ | ✓ | ✕ |
| Loyalty program features | ||||||
| Loyalty levels / tiers | ✓ | ✓ | ✓ | ✕ | ✓ | ✕ |
| Point expiry + reminders | ✓ | ✓ | ✓ | ✕ | ✓ | ✓ |
| Public leaderboard | ✓ | ✕ | ✕ | ✕ | ✕ | ✕ |
| Gamification badges | ✓ | ✕ | ✓ | ✕ | ✓ | ✕ |
| Guest referrals | ✕ | Add-on | ✕ | ✕ | ✓ | ✕ |
| Display & branding | ||||||
| Branded rewards page | ✕ | ✓ | ✕ | ✕ | ✕ | ✕ |
| Launcher / floating widget | ✕ | ✓ | PRO | ✕ | ✕ | ✕ |
| SMS notifications | ✕ | ✕ | ✕ | ✕ | PRO | ✓ |
| WhatsApp notifications | ✕ | ✕ | ✕ | ✕ | PRO | ✕ |
| Multi-currency support | ✓ | ✓ | ✓ | ✕ | ✓ | ✓ |
| Multi-language (WPML) | ✓ | ✓ | ✕ | ✕ | ✓ | ✓ |
| Pricing & availability | ||||||
| Free version on WordPress.org | No | Yes | Yes | No | Yes | No |
| Pro price (single site) | $139.99/yr | $105/yr | $74.99/yr | $179/yr | $99/yr | $49 once |
How to Choose the Right Points and Rewards Plugin
| If you need… | Go with |
|---|---|
| Points + referrals + tiers + multiple reward types in one plugin | WPLoyalty |
| Deepest gamification with leaderboards, badges, and public rankings | YITH (keep it) |
| A clean, lightweight, modern loyalty program at the lowest price | Simple Points & Rewards |
| Guaranteed native WooCommerce compatibility, nothing else | Official WooCommerce Points & Rewards |
| The most features possible without paying a cent | WP Swings Points & Rewards |
| A one-time purchase with no recurring annual fees | SUMO Reward Points |
| Points + discount rules working together in one ecosystem | WPLoyalty + Discount Rules by Flycart |
| SMS and WhatsApp notifications alongside email | WP Swings (PRO) or SUMO |
| Retroactive points for orders placed before installing the plugin | Official WC or WP Swings |
| Migrating away from YITH with automatic point transfer | Simple Points & Rewards (built-in migration) |
How to Migrate from YITH to Another Plugin
Switching loyalty plugins mid-program is tricky because customer point balances live in YITH’s database. Here’s the practical approach:
Plugins with built-in YITH migration tools: Advanced Coupons Loyalty Program has a dedicated migration tool that imports data from YITH WooCommerce Points and Rewards, SUMO Reward Points, and the official WooCommerce Points and Rewards. Simple Points and Rewards has built-in migration from WPLoyalty and WP Swings. If you’re switching to one of these, the process is largely automated.
For all other plugins (manual migration):
1. Export existing customer points from YITH. Go to YITH → Points and Rewards → Customers. Export the list with customer emails and point balances.
2. Install and configure the new plugin. Set up your campaigns, reward types, and earning rules in the new plugin before importing any data.
3. Import customer points into the new plugin. Most alternatives (WPLoyalty, SUMO, myCred) support CSV import or manual point adjustment. Match customers by email and restore their balances.
4. Notify your customers. Send an email explaining the switch, reassuring them their points are preserved, and highlighting any new features (like additional reward types or a referral program).
5. Run both plugins briefly. Keep YITH active but disabled for new earning for 1–2 weeks while customers use up existing YITH-generated coupons. Then deactivate YITH completely.
6. Deactivate and uninstall YITH. Once all customers have been migrated and any outstanding YITH coupons have been redeemed, remove the old plugin.
Get started with WPLOyalty and build your own loyalty program with pre-built campaigns in minutes.
Final Words
YITH Points and Rewards is a solid plugin – but at $139.99/yr with no free version, it’s not the only option worth considering.
If you want points, referrals, tiers, and multiple reward types in one plugin, WPLoyalty does that for $99/yr with a free version to test first. If budget is the priority, WP Swings gives the most features at zero cost. And if you never want to pay again, SUMO is $49 once.
Install the free version of WPLoyalty, create one campaign, and see how it looks on your store. It takes 5 minutes.